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Introduction

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Industry News

When businesses fail to market to existing customers—and only focus on bringing in new ones—they leave money on the table, and can end up losing loyal customers.

If a management team drives vision for a business, and marketing brings clients into the business, then employees are those who actually move the business forward.

Where there is writing, there is marketing, and where there is marketing, there is business. Check out our reasoning why great writing means great business.

Public speaking is a valuable skill that’s often necessary within the professional world. So how can you overcome anxiety and become a better public speaker?

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